Similar to these famous images of women through the ages, the role of women as consumers and entrepreneurs is rapidly evolving.

Women are now the biggest emerging market: they control spending, bank accounts and personal wealth in the United States. Yet few women believe existing products and services meet their needs and those of their families. High potential women and their gender-diverse teams are starting scalable businesses in record numbers, and yet a mere 7% of venture capital is invested in management teams that include women.

The large and growing pipeline of women entrepreneurs building scalable businesses is the untapped market that we at the Women’s Venture Capital Fund believe to be venture-worthy.